A girl, her tongue and a hotel room.
This week, a new viral marketing video was released with the
compelling title:
"A girl, her tongue and a hotel room." Immediately, this
title might spark many mental images, but before jumping to
conclusions, let's explore the plot... a blonde woman steps into a
hotel suite and begins to lick things. Ok? Got it?
I won't spoil the ending, but I can tell you that the blonde
is NOT Paris Hilton and this is NOT another John McCain political
commercial. However, it is about a hotel, though NOT the Hilton.
As a professional internet strategist and mobile marketing
consultant videos like this fascinate me. In fact, I'm the guy that
launched the viral internet campaign for one of the most successful
marketing campaigns to ever hit the internet ("The Secret").
However this video,
"A girl, her tongue and a hotel room" reveals secrets of
another sort!
Watch and Comment
I'm very curious as to what reaction this video stirs in your
mind:
1) What do you think?
2) Effective marketing, or just plain disgusting?
3) Did it get the message across that the Hotel intended?
4) Would you actually respond favorably and go to the Hotel
that sponsored this promotion?
5) Would you pass this video along or tell a friend?
If you cannot bring yourself to watch the full video
commercial (and I wouldn't blame you), the following is a spoiler
in G-rated text:
SPOILER
Blonde woman enters hotel room and heads first to the
kitchenette area where a licking spree is about to begin. She licks
silverware, the refrigerator handle and moves through the various
areas of her hotel room. She licks the TV screen, the clock radio,
the shower curtain, and, finally, the toilet, seat and bowl; all
while making suggestive eyes at the camera. There is no music. Once
the toilet has been given its finally licking, she reaches the
climax, looking into the camera and declaring it
"VERY CLEAN!" Arm extended, she opens her hand and we see
the web address (URL) extstay.com inked on her palm.
What do you think?
Please read/comment below and at:
http://danhollings.posterous.com/a-girl-her-tongue-and-a-hotel
NOTE: I'm not associated with Extended Stay Hotels or this video
in any way. The video was released with the intent of getting
people to pass it around and talk about it. That's exactly what we
are doing.
Tags:
vacation,
horrible_vacations,
hotels,
viral,
video,
commercials,
marketing,
opinion,
paris,
hilton,
john,
mccain,
john_edwards,
offbeat,
affair
In response to assignment:
The worst vacation ever